"Time of the Season" is a song by The Zombies, featured on their 1968 album Odessey and Oracle. It was written by keyboard player Rod Argent and recorded at Abbey Road Studios in August 1967. Several other songs from Odessey and Oracle were released as singles prior to "Time of the Season". Columbia Records supported the album and its singles at the urging of new A&R Rep, Al Kooper. One of the singles Kooper pushed for was the quite uncommercial sounding "Butcher's Tale", which he and Columbia thought might catch on as an anti-war statement, at the time a popular trend. "Time of the Season" was only released at Kooper's urging, after previous singles flopped, and made its breakthrough on early 1969, over a year after the band split up, reaching #3 on the Billboard Hot 100 and #1 in Canada. It did not chart on the band's native Britain. The song's characteristics include the unique voice of lead singer Colin Blunstone, the memorable bass riff (which is similar to Ben E. King's hit "Stand By Me"), and Rod Argent's fast-paced psychedelic improvisation. The lyrics are an archetypical depiction of the emotions surrounding the Summer of Love. It is famous for its call-and-response verses "What's your name? (What's your name?) / Who's your daddy? (Who's your daddy?) / (He rich?) Is he rich like me?". In 1998 Big Beat Records released a CD reissue of Odessey and Oracle containing both the original stereo and mono versions of "Time of The Season". It also featured a newly remixed alternate version containing instrumental backing underneath the vocals during the entire chorus. These instruments were mixed out one of part on the original 1968 stereo and mono versions to create an a cappella vocal section. "Time of The Season" is frequently used in pop culture to represent the late 1960s. In that sense, it is featured in the films 1969, Awakenings and Riding the Bullet, all of which depicts the year of 1969. "Time of the Season" is played in the background of The Simpsons episode "D'oh-in In the Wind", in which Homer decides to follow the footsteps of his mother and becomes a hippie. In the South Park episode "The Mexican Staring Frog of Southern Sri Lanka" it is used in a flashback scene portraying the Vietnam War, where Jimbo and Ned first met. Besides being featured in the 2005 film Dear Wendy, it is also referenced in the final words of Dick's letter addressed to Wendy. The NBC series American Dreams, which depicts the mid and late 1960s in American society, featured the song in its third season episode "So Long, Farewell". "Tell Her No" and "She's Not There", The Zombies' other major hits in the U.S., were also used in the show, the latter being included in the soundtrack of the series. It is also common for the song to appear in romantic scenes, such as the mentioned above in the film 1969. In the Friends episode "The One With the Flashback", the song is played in a dream sequence where Rachel fantasizes about Chandler. In the final scene of the Will and Grace episode "Marry Me A Little", it is used to represent Grace's joy after getting married with Leo. "Time of the Season" is also featured in a scene of the 1999 NBC miniseries The '60s. The usage of the song in this particular scene was rather anachronistic, since it was supposed to portray 1965. The film Shanghai Knights, which is supposed to depict 1887, also features the song. "Time of the Season" has been featured in several TV commercials, such as a 1999 Tampax ad taking place at Woodstock. In a 2006 ad for Sprite, a chorus of flowers with human faces performs an a cappella version of the song. In that same year, it was featured in an ad for the Irish beverage Bulmers Original Cider. It was also used in the advertising campaigns of Nissan Tiida in Greece in 2007 and of Crest in Mexico in 2008. In sports, it was featured in Free Your Mind, the 16th video in the Transworld Skateboarding series. During the 2006 playoffs, the song was played in the Shea Stadium as the home-team New York Mets took the field. The song appears on the video game Karaoke Revolution Presents: American Idol Encore.
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